Best Business Card Tips
It is a long-standing tradition in most blogging conferences to do the exchange of business cards. Even in the period of the digital age, business cards are a great way for keeping the track of whom you met and for spreading the word about your business or blog. These are also a great identifier for your blog, particularly if you happen to share these with a brand who are desired of working with influencers!
In short, your business card is capable of making or breaking a great impression. What should your business card include in them and what they should not?
What you should include on your business card?
There are a few things that each business card must-have. Some of these things are definitely optional. (I mean, who makes use of phones anymore when an email is sufficient?!)
You would not believe in this thing that how many people leaves their own name off. Can you imagine that how people would know that how they will address you if they are desired to email you or call you?
If your business name or blog is not your own name, then you must include the name of your business on your card.
Let people be aware of what you are indulged in doing. You must remember that it is not a resume, so you must keep it short.
So can people reach you? It must be included in your email address, and if you don't mind getting calls then you must include your phone number, and if it is possible for you then you should include your business or mailing address. But, you must remember that you will serve these out to strangers!
It is crucial for you, so you should not miss this one. (However, I tend to give you a pass if you are having an email address with your website in it, like email@example.com)
If people are desired to get connected with you immediately, it is the best way for you to make your new friends on Facebook, Twitter, and Instagram! In addition to that, it is super handy for brands to follow you right away.
Show off your stuff!
As being small business owners, often we are not having just one job title. A short and sweet tagline is a great way to let people know in doing what thing you are indulged! You can think o fit as a 1-6-word elevator pitch. Some of the example taglines are:
- Food blogger & Graphic designer
- DIY Blogger. Speaker. Videographer
- Food-focused travel blogger
Don't make use of Only social media icons
It is my #1 pet peeve when folks used to only put the icon of the app without any URL or @handle information along with it. If you are having just the little Facebook icon in the corner, I am not eligible to click it!
Seriously, it is a big frustration. But, if you are handling that business card to a blogger, brand, or really ANYONE, you would want to ensure to make them aware of how to find you on those apps, and not just letting them be aware of those apps.
Generally, two-sided business cards are more expensive, but often these are not extremely expensive. There are numerous ways that you can show off the personality of your brand.
Many printers are now serving with a way to put a large number of designs or different photos on the back of your cards, so each of your cards will be different from the others. It is a great way for showing off your photography talent and to serve with a quick glimpse at your style.
You could also just put your logo on the back of your business card, or an on-brand quote.
Enlist some assistance
Are you having a friend who could check over the design? Even when you are writing something habitually, it is very easy to invert or missing letters or numbers.
Since it is the information that you are used to typing, but you might not even catch the typo. So, the double-check of information is always crucial. You can ask your friends to call your number, visit your website and social accounts, and email your email address, just for ensuring that all information is checked out.
Paper matters, size matters, & special effects also matter
A thicker paper can create a good impression of yours. The reason is that it sticks out in a stack, and it also serves you to put a little more effort into your business cards. A super thick paper that doesn't get really bend will be more spendy but it will certainly stick out in a stack.
It used to drive people a little crazy even when they are having a stack of business cards and there is a square one, or one that doesn't neatly fit in the stack. But, the card of that person always stands out, so it is not being a terrible thing!
Special effects like spot gloss, letterpress printing, foil stamping, embossing, and thick paper are showstoppers of which you can make use if you are eligible in affording them.
Where to get business cards printed
Most of the people used to make use of a local printer for saving on shipping costs and time. And most often the charges of those are a little less than the big-name websites like Vistaprint and Moo. The downside with local printers is that you require to order in a big quantity, but at least you will get to talk to a real person!
The big names of websites are finer. They are generally fast, and they are having customer service in case something goes wrong. If you don't have the requirement for the cards ASAP, these are actually pretty affordable.
Order in enough time
A big mistake is when you forget to order your business cards well before the event!
Many people used to neglect to order their business cards, or they order them at the last minute and they were not going to arrive on time. Once you are having a printer that you like, you are required to ensure that you are well aware of how much lead time they require. Fast shipping will be quite expensive for you and it will defeat the purpose of getting an inexpensive set of cards.